Detalles MARC
| 000 -LEADER |
|---|
| fixed length control field |
02323 a2200493 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20241111134627.0 |
| 017 ## - COPYRIGHT OR LEGAL DEPOSIT NUMBER |
|---|
| Copyright or legal deposit number |
pp 197502 DF851 |
| 022 ## - INTERNATIONAL STANDARD SERIAL NUMBER |
|---|
| International Standard Serial Number |
0251 - 3153 |
| 041 ## - LANGUAGE CODE |
|---|
| Language code of text/sound track or separate title |
Español |
| 043 ## - GEOGRAPHIC AREA CODE |
|---|
| Geographic area code |
ve |
| 044 ## - COUNTRY OF PUBLISHING/PRODUCING ENTITY CODE |
|---|
| MARC country code |
Venezuela |
| 095 ## - |
|---|
| -- |
En curso |
| 096 ## - LOCALLY ASSIGNED NLM-TYPE CALL NUMBER (OCLC) |
|---|
| Classification number |
Canje |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
ITER-UCAB |
| 001 - CONTROL NUMBER |
|---|
| control field |
@AAB9472 |
| 245 ## - TITLE STATEMENT |
|---|
| Title |
Comunicación |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
|---|
| Place of publication, distribution, etc. |
Caracas |
| 270 ## - ADDRESS |
|---|
| Public note |
Centro Gumilla |
| Address |
Edificio Centro Valores, local 2, esquina de la Luneta, Altagracia. Apartado 4838 |
| City |
Caracas |
| Country |
Venezuela |
| Telephone number |
564.9803 |
| Fax number |
564.7557 |
| 310 ## - CURRENT PUBLICATION FREQUENCY |
|---|
| Current publication frequency |
Trimestral |
| 362 ## - DATES OF PUBLICATION AND/OR SEQUENTIAL DESIGNATION |
|---|
| Dates of publication and/or sequential designation |
2005 No. 132 |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
Presentación, pág.02 |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
Competitividad responsable, un mandato social, pág.04 |
| Statement of responsibility |
Pizzolante, Italo. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
Responsabilidad social Empresarial: Legitimando al Ciudadano Corporativo, pág.11 |
| Statement of responsibility |
Delgado-Flores, Carlos. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
Branding: Relatos sígnicos de identidades contemporáneas, pág.18 |
| Statement of responsibility |
Canelón Agrivalca. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
Competencias para el cambio organizacional, pág.26 |
| Statement of responsibility |
Centeno, Juan Carlos |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
Apuntes para un Comunicador Corporativo, pág.32 |
| Statement of responsibility |
Antezana, miguel. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
Representaciones de la mujer en la publicidad mexicana, pág.38 |
| Statement of responsibility |
García Calderón, Carola. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
La nueva solidaridad, entre la postmodernidad y la sociedad global, pág.48 |
| Statement of responsibility |
Pagola, Juan. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
El realismo de la otra intregración entre colombia y Venezuela, pág.54 |
| Statement of responsibility |
Bisbal, Marcelino. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
Al rescate del Informe McBride, pág.60 |
| Statement of responsibility |
Esteinou, Javier. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
Innovación y estrategia en Comunicaciones de Marketing, pág.66 |
| Statement of responsibility |
Manucci, Marcelo. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
El valor agregado cultural y su efecto expansivo en la economía venezolana:, pág.76 |
| Statement of responsibility |
Guzman, Carlos; Medina, Yesenia y Quintero, Yolanda. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
Venezuela 1989-2005: la polarización política como conflicto cultural, pág.88 |
| Statement of responsibility |
Hernández, Tulio. |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
Joan Costa: De la Comunicación integrada al Dircom, pág.102 |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
Reseñas, pág.106 |
| 505 ## - FORMATTED CONTENTS NOTE |
|---|
| Title |
Informaciones, pág.111 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
TEMAS DE COMUNICACION |
| 9 (RLIN) |
548415 |
| 901 ## - LOCAL DATA ELEMENT A, LDA (RLIN) |
|---|
| a |
20060623 |
| t |
05:08:12 p.m. |
| b |
Lcarmen |
| 901 ## - LOCAL DATA ELEMENT A, LDA (RLIN) |
|---|
| a |
20070905 |
| t |
11:16:47 a.m. |
| b |
Lcarmen |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Koha item type |
Revista |
| 960 ## - PHYSICAL LOCATION (RLIN) |
|---|
| Physical location, PLOC (RLIN) |
Hemeroteca |
| 901 ## - LOCAL DATA ELEMENT A, LDA (RLIN) |
|---|
| a |
20070905 |
| t |
11:25:27 a.m. |
| b |
Lcarmen |
| 901 ## - LOCAL DATA ELEMENT A, LDA (RLIN) |
|---|
| a |
20110218 |
| t |
03:22:20 p.m. |
| b |
AndreulaJ |
2023 ITER - Todos los Derechos Reservados